About — Impactus Advisory

About Impactus Advisory

A team built to
accelerate what
you've already built.

Impactus Advisory is not a consulting firm. We are a strategic growth partnership — led by Kareen Zahr and supported by a curated network of fractional C-suite leaders who embed alongside your portfolio companies to align strategy, install operational discipline, and drive measurable growth with the exit in mind.

Clear strategy.
Aligned leadership.
Disciplined execution.

Impactus exists because the gap between strategic potential and scalable execution is where most high-growth companies stall. Our mission is to close that gap — bringing the strategic clarity, leadership alignment, and operational structure that venture-backed companies need to move with confidence and speed.

We work directly alongside founders and executive teams, not above them. Our role is to install the systems, discipline, and direction that allow leadership to scale beyond the founder — and build a company that performs at its full potential.

Strategic Clarity

We cut through noise and ambiguity to give leadership teams a clear, confident direction — one that the entire organization can align behind and execute against.

Operational Alignment

Strategy without execution is just intention. We install the operating systems, accountability frameworks, and leadership structures that turn vision into results.

Exit-Ready Growth

We build companies that are not just growing — but built to last, structured to scale, and positioned to maximize value for founders, investors, and acquirers alike.

Your portfolio companies
need more than capital.
They need direction.

When you bring Impactus into a portfolio company, you're deploying a proven strategic operating partner — someone who works shoulder-to-shoulder with the CEO to identify what's blocking scale, build the roadmap to fix it, and lead the execution alongside a fractional C-suite team. The result: faster growth, stronger leadership, and a company that's positioned to perform at every stage.

  • Portfolio CEOs gain strategic clarity and execution discipline
  • Leadership teams evolve from reactive operators to proactive owners
  • Operational bottlenecks are identified and removed — fast
  • Companies are structured for the next round and beyond
  • Exit readiness is built into every phase of engagement

The Portfolio Advantage

One strategic partner.
Measurable impact
across your portfolio.

4
Growth Pillars Aligned
6+
Fractional C-Suite Roles
3
Engagement Tiers
5
Core Industries Served
Talk to Kareen About Your Portfolio
Kareen Zahr — Founder, Impactus Advisory
Kareen Zahr
Founder & Chief Growth Strategist

Strategist. Operator.
Entrepreneurial guide
for leaders of industry.

Kareen Zahr is the founder of Impactus Advisory and a trusted strategic partner to founders, executive teams, and investors navigating the complexities of scaling companies in rapidly evolving markets.

As a Fractional Chief Growth Strategist, Kareen works alongside leadership teams when companies have traction but need alignment across strategy, operations, and leadership to reach the next stage of growth. Her work focuses on identifying and removing the bottlenecks that slow momentum — across people, process, technology, and leadership structure — so organizations can scale with clarity and confidence.

Kareen's career spans decades of work with both emerging ventures and global enterprises, advising leadership teams on growth strategy, operational transformation, and leadership development. She has supported organizations across fintech, technology, healthcare, and professional services — helping them move from early traction to scalable impact.

Beyond her advisory work, Kareen is a sought-after keynote speaker and workshop facilitator, known for delivering practical frameworks that help founders and executive teams understand why high-growth companies stall — and how to realign leadership, operations, and strategy to accelerate momentum.

Expertise
Growth Strategy & Execution
Framework
Proprietary EVOLVE Methodology
Industries
Fintech, HealthTech, AI, SaaS
Also Known For
Keynote Speaker & Facilitator

Companies scale when leadership evolves, strategy aligns, and execution gains momentum. My role is to make that happen — and to make sure what we build together is worth something when it's time to exit.

Strategy first.
Then the right experts
to execute it.

Kareen leads every engagement — setting the strategic direction and ensuring the work stays aligned with your growth objectives. Once strategy is clear and the roadmap is set, Impactus deploys a curated network of fractional C-suite leaders to execute alongside your team. You get senior-level expertise exactly where you need it, without the cost or complexity of building a full executive bench.

01

Kareen Diagnoses & Leads

Every engagement begins with Kareen. She conducts the Growth Diagnostic, builds the strategic roadmap, and provides direct leadership alignment to the CEO and executive team.

02

Strategy is Set & Validated

Before any execution partner is deployed, the strategic direction is clear, priorities are agreed upon, and the leadership team is aligned on what must happen and why.

03

Fractional Experts Execute

The right fractional C-suite leaders are brought in to implement — each one selected specifically for the company's stage, sector, and growth priorities.

Fractional COO

Operational leadership, systems design, and execution management across the business.

Fractional CMO

Go-to-market strategy, brand positioning, and revenue-generating growth campaigns.

Fractional CFO

Financial strategy, investor readiness, and the financial infrastructure required to scale and exit.

Fractional CHRO

People strategy, organizational design, and the talent frameworks that support high-performance growth.

Fractional CRO

Revenue operations, sales strategy, and the systems that turn pipeline into predictable growth.

Fractional CTO

Technology strategy, product infrastructure, and the systems architecture required to scale efficiently.

Fractional CSO

Sales leadership, team structure, and the strategic frameworks that accelerate revenue performance.

Org Development

Leadership coaching, team accountability systems, and the cultural frameworks that sustain scale.

All fractional partners are personally vetted and selected by Kareen. Every expert deployed through Impactus is chosen specifically for the company's context — not assigned from a bench. The result is a focused, senior-level team that executes with precision and accountability.

Ready to start a
strategic conversation?

Whether you're a VC exploring portfolio support, a founder navigating a critical growth stage, or an executive team ready to accelerate — we'd like to hear from you. The first step is a conversation.

Best For
VC firms & portfolio company CEOs
Response Time
Within 24 business hours
First Step
Introductory strategy call with Kareen

Request a Diagnostic

Tell us about your company and where you need strategic support. Every engagement starts with a conversation.

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